UFOstart Digest / 26

Your weekly web3 marketing insights

Lisa Schmidt, Selma M & Sascha Hoffmann
May 08, 2024

UFOstart Newsletter

Happy Wednesday, Winners! 🤗

Do you play chess? If you do, you're probably familiar with the critical importance of not just the moves you make, but also the ones you avoid. Today we uncover why avoiding mistakes is crucial to your startup's success and will share exactly which to look out for.♟️

So, what's on the agenda?

Avoid these Startup Mistakes ♟️
Top Posts/Bite-Sized Insights of the week

Avoid these Startup Mistakes ♟️

Avoid these Startup Mistakes ♟️

Chess isn't just a game of strategic moves; it's a lesson in what not to do. Chess Grandmaster Ben Finegold emphasizes that avoiding blunders is often key to victory—this concept is equally applicable to startups.

Here’s what you can learn:

Focus on Error Prevention: Carefully consider each decision to sidestep potential setbacks.
Continuous Reflection: Constantly evaluate your strategy to ensure alignment with your goals.
Learn from Every Move: Analyze your actions to refine your approach continually.

👀 Common Pitfalls for Startups:

Running Out of Cash: Ensure you manage finances wisely to avoid this common symptom of deeper issues.
Ignoring Market Needs: Engage continuously with your market to tailor products that meet real demands.
Pivoting Without Data: Base significant decisions on data to avoid costly missteps.
Founder Conflicts: Maintain clear communication and defined roles among founders to prevent disagreements.
Product-Market Fit Misalignment: Strive to align your product closely with market needs.
Scaling Prematurely: Expand only when you have a solid base and clear product-market fit.
Neglecting User Feedback: Listen to your users—they can provide insights that drive improvement.

It’s crucial to make informed, strategic decisions rather than guessing. This is where our app comes in… 🚀

With the UFOstart app, we analyze your specific needs and pinpoint the most effective social media channel for your audience. Stop guessing and start succeeding!

TOP POSTS

Check out the most insightful and game-changing posts just for you:

Web3 marketing is actually broken.
95% of the industry is entirely dependent on:
- incentive marketing
- KOL Marketing
The absolute CHOKEHOLD that KOLs have on businesses is actually wild.
- Rates are inconsistent
- Deal flow is inefficient
- BD deals are incredibly… twitter.com/i/web/status/1…
— Ruto (@GianTheRios)
3:31 AM • Apr 23, 2024

In Web2 you have:
- SEO marketing
- Influencer marketing
- Organic content distribution on YT / 𝕏 / IG / TT / LinkedIn
- Community leverage
- PR marketing
- Email marketing
- Billboard / Newspaper / Display ads / TV & Radio ads
In Web3 as of 2024, we're stuck with:
- Organic… twitter.com/i/web/status/1…
— Leon Abboud (@leonabboud_)
10:33 PM • Apr 23, 2024

So you got your first job as a marketer for a web3 project, and you have been asked to craft your marketing strategy.
Here are 5 questions I ask myself while setting up a web marketing campaign; these guide me to set up campaigns that deliver solid results:
1️⃣ Understanding the… twitter.com/i/web/status/1…
— OxRonin (@OxRonin_)
11:16 AM • Apr 27, 2024

I found the perfect active reading setup.
We're drowning in content (and it will only get worse).
• great tweets.
• insightful threads.
• gasp-worthy newsletters.
Here's the setup that enables me to actively consume content that really matters.
1. Save interesting long… twitter.com/i/web/status/1…
— Mukom (@perfexcellent)
5:38 PM • Apr 27, 2024

What mistakes did you make? 💭

👉 We want to hear from you: What mistakes did you make that you recommend avoiding? Help us out and share your experience by hitting 'reply'!