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- UFOstart Digest / 24
UFOstart Digest / 24
Your weekly web3 marketing insights
UFOstart Newsletter
Another week, another inside scoop on marketing growth! 👋
Building a successful project isn't just about having great technology or innovative features; it's equally about how you engage with the users and build your community. Today we’re sharing a guide to doing it right with insights from expert @tombheads.
So, what's on the agenda?
Mastering Community Engagement 👥
Top Posts/Bite-Sized Insights of the week
Mastering Community Engagement 👥

Mastering Community Engagement 👥
Ensure that every interaction counts towards building a supportive and enthusiastic ecosystem. 👊
1. Cultivate Genuine Passion
Why It Matters: Passion is infectious, but only when it's genuine. A passionate community can drive a project to new heights.
How to Do It:
Organize regular community meetings, twitter spaces, discord townhalls to align on goals and share updates.
Involve the community in decision-making processes where possible, for example through polls.
2. Communicate Clearly and Educatively
Why It Matters: In the complex world of web3, clarity is crucial. Clear communication can demystify your project for the broader audience.
How to Do It:
Create and distribute well-researched content and infographics that explain your technology in easy terms.
Regular educational sessions or AMAs to tackle complex topics can make your project more accessible. If you collaborate with partnerships you can also benefit from network effects of their community!
3. Foster a Culture of Respect and Constructive Feedback
Why It Matters: The way your community interacts within and outside the web3 space can significantly impact your project’s reputation.
How to Do It:
Encourage community members to share their opinions in a constructive manner.
Address negative behavior promptly and set clear guidelines for interactions. There is nothing worse than seeing projects ignore comments or questions!
4. Engage Beyond Promotion
Why It Matters: Engagement that goes beyond mere promotion can build a deeper connection with your community.
How to Do It:
Invite feedback and input on project development to make members feel valued.
Host community events that aren't just about project promotion but also about learning and having fun.
5. Be Professional
Why It Matters: In a space that's as volatile as web3, positivity and professionalism can set your project apart.
How to Do It:
Always approach discussions with a positive and open attitude.
Ensure all communications are thoughtful, well-considered and add value.
Make It Count: Every interaction is an opportunity to reinforce these principles. Lead by example and your community will follow.
Want to level up your community and marketing strategy? Try our AI Tool to create a marketing plan in less than 5 minutes:
TOP POSTS
Check out the most insightful and game-changing posts just for you:
Using humor in your content is undefeated:
69% more fun to create.
420% more enjoyable to consume.Funny = Likable.
Likable = More likely to buy from you.Easy way to stand out.
— Dakota Robertson (@WrongsToWrite)
12:00 PM • Apr 14, 2024
10 ways you can easily expand ANY kind of writing.
1. Tips
2. Lessons
3. Benefits
4. Reasons
5. Mistakes
6. Examples
7. Questions
8. Data Points
9. Personal Stories
10. Step-By-Step Frameworks— Nicolas Cole 🚢 (@Nicolascole77)
11:00 PM • Apr 15, 2024
Split testing is one of the underrated hacks you can apply in E-commerce to improve your profits without spending more $$.
You can split test:
- Website / landingspage
- Emails
- SMS
- Creatives
- Audiences
- OffersWhat else?
— Daan Kroon | Email/SMS + CRO (@DaanEcom)
2:20 AM • Apr 15, 2024
Google ads isn't just "buying clicks"...
It's digital warfare.
You can:
· Tap into solution-unaware audiences
· Funnel high-intent buyers to your offer
· Seal the deal with cart abandoners
· "Steal" market share from competitors
· Protect your brandChoose your weapon wisely… twitter.com/i/web/status/1…
— Marko Sekulic (@dtc_ads)
1:24 PM • Apr 12, 2024
Share your community experience! 🕵️
👉 We're curious to hear from you: What strategies have worked for you? How do you build your userbase and community effectively? Share your experiences and hit 'reply' - let's keep the conversation going!