UFOstart Digest / 21

Your weekly web3 marketing insights

Lisa Schmidt, Selma M & Sascha Hoffmann
April 03, 2024

UFOstart Newsletter

Growth can be hard, can't it? 🫠

It's a journey filled with trial & error, and sometimes, all we need is a little guidance to steer us in the right direction. That's why we're thrilled to share the insights of John Rush (@johnrushx), a growth hacker who has scaled his projects with "11 Universal Growth Hacks”. Let's unpack these gems and see how you can apply them to your own growth journey!

So, what's on the agenda?

11 Universal Growth Hacks 📖
Top Posts/Bite-Sized Insights of the week

11 Universal Growth Hacks

Growth Hack your Project 🐱‍💻

Today, we're diving into the growth hacking wisdom of John Rush, an expert in digital marketing and scaling businesses. Let's explore his actionable insights together:

🚀 Social Media Mastery

Invest Time Wisely: Dedicate around 10 hours weekly to create valuable content.
Focus on Expertise: Share your knowledge on topics you excel in to provide immense value.

🌱 SEO: The Evergreen Traffic Source

Leverage SEO: It can contribute to 30% of your traffic.
Use Tools: Try @seobotai for the heavy lifting, then add your personal touch.

🤝 Affiliate Partnerships

Passive Income: Essential for SAAS tools.
Recruit Smartly: Find partners among your users, like @unicornplatform does.

📚 Listing on Directories

High ROI: Directories can drive a significant portion of traffic.
Time-Saving Tools: Use @listingbott for efficient listing.

💸 Sponsored Directories

Favorite Paid Channel: Support indie makers and validate your product by sponsoring directories.

🎨 Side Projects as Marketing

Fun and Effective: Use side projects to promote your main products.
Viral Success: Launch directories that can go viral and drive traffic back to your main offerings.

🗣️ Word of Mouth

Personal Touch: Offer exceptional support via Twitter and direct messages.
Value Exchange: Sometimes, a small subscription can lead to high-value consulting.

✨ Cross Promotions

Organic Traffic: Promote your products within each other to boost user acquisition.

📈 Reddit: High-Risk, High-Reward

Tough but Rewarding: Mastering Reddit can lead to traffic spikes.

🛠️ Product-Led Growth

Smart Branding: Use badges like "powered by unicorn platform" to drive traffic.
Free Plans: They can offer great ROI, so consider keeping them.

🎁 Overdelivering

Customer Support is Key: Focus on providing exceptional support and responding promptly

Want to get started with marketing? Get your custom marketing plan here:

TOP POSTS

Check out the most insightful and game-changing posts just for you:

How to write good copy for the internet (a guide):
Bad copy kills businesses, good copy makes them.
I think we’re entering an era where the best products don’t necessarily win, the best copy does.
Most people write copy like they are writing instruction manuals.
They got lost… twitter.com/i/web/status/1…
— GREG ISENBERG (@gregisenberg)
4:55 PM • Mar 8, 2024

How to become better at marketing:
1. Don't make people feel they're being sold to.
2. Create that "I want this!" desire in them.
That's it. Thanks for coming to my TED talk.
— Yifan Goh (@imgyf)
7:00 PM • Mar 10, 2024

Free SEO Keyword Research hack
1) go to Google Keyword Planner
2) enter the query you picked from the previous hack
3) add more suggestions from Google
4) pick at least 10k traffic and low competition
5) do this for many queries, pick the best
I did this for all my products twitter.com/i/web/status/1…
— John Rush (@johnrushx)
10:43 PM • Mar 10, 2024

No one is talking about it but:
Acting fast + volume = ultimate success combo.
Ideas don't require months to marinate.
They require action.
Speed up the process.
— Madz (@heyizmadz)
8:34 AM • Mar 11, 2024

Let's Discuss 🤔

👉 Which of these growth hacks are you excited to try? Share your thoughts or experiences with any of these strategies by replying to this newsletter. Let's grow together!